← Mexico by state: all 32The Pacific Border

Sonora

Sonora is Mexico's eighth-largest exporter.

Capital: Hermosillo · Area: 179,355 km² · Checked 3 Nov 2026

AguascalientesBaja CaliforniaBaja California SurCampecheChiapasChihuahuaCoahuilaColimaDurangoGuanajuatoGuerreroHidalgoJaliscoMexico CityMichoacánMorelosNayaritNuevo LeónOaxacaPueblaQuerétaroQuintana RooSan Luis PotosíSinaloaState of MexicoTabascoTamaulipasTlaxcalaVeracruzYucatánZacatecasSonora
The Texas-Facing NorthThe Pacific BorderThe Bajío and Center-NorthThe CenterThe WestThe Gulf and the IsthmusThe PeninsulaThe Deep South: Guerrero, Oaxaca and Chiapas
San Fernando church and the port of Guaymas
San Fernando church and the port of Guaymas Photo: Francisco Javier Peña Valenzuela, CC BY-SA 4.0, via Wikimedia Commons
The numbers

Sonora at a glance

People3.03 million2025 1
Median age32.0 years2025 1
Share of Mexico's output3.29%2024 2
Economic activity+0.7%Q1 2026 14
ExportsUS$28.57 bn2025 3
Exports, latest quarterUS$8.52 bnQ2 2026 · +12.3% on a year · 8th of 32 9
Foreign direct investmentUS$203.6 m2025 15
Formal private jobs (IMSS)639,291Jul 2026 · −0.3% on a year 7
Average daily wage (IMSS)652.00 pesosJul 2026 · Mexico 673.9 · 13th of 32 7
Informal work43.9%Q2 2026 · Mexico 55.1% 6
Unemployment2.8%Q2 2026 · Mexico 2.7% 6
Competitiveness (IMCO)12th of 322026 10

INEGI publishes IMMEX export-plant counts by state only in its database, not in the monthly bulletin we could read, so no count is shown here rather than an estimate; where Book 6 gives a share, it is in the text below.

Its story

This is Sonora

Sonora is a state of copper, wheat and cattle. Electrification raised the demand for copper, and in the early 20th-century mining boom Cananea grew from a village of 900 to a city of 20,000; in 1906 about 2,000 striking miners there sought negotiations with the American owner, William Greene, who refused to meet them. From 1945 Norman Borlaug bred wheat at the Yaqui Valley station near Ciudad Obregón; by 1963, 95% of Mexico's wheat crops used his semi-dwarf varieties, and the country had become a net exporter. Livestock has long anchored the economy, Ford builds vehicles in Hermosillo, and maquiladoras work along the border. Eight Indigenous peoples live here, among them the Mayo, Yaqui, Seri and Tohono O'odham. The Universidad de Sonora dates from 1942 and ITSON from 1955. 18

Hermosillo, the capital
Hermosillo, the capital Photo: Microstar, CC BY-SA 4.0, via Wikimedia Commons
For a company coming in

Who it suits

Sonora suits a company that wants the border without Tijuana’s rents and commutes, or that sells into Ford’s or Arizona’s supply chains, once it confirms its power connection. 5

The Pacific Border suits a company whose customers are in California, Arizona, or the western United States; whose product is valuable enough to carry high wages; and which needs regulated, skilled production that already exists here: medical devices above all, electronics, and aerospace in Mexicali and Sonora. It suits a company in a hurry, with a shelter and a standing building, and one with a large energy bill, given the Baja California tariff. Sonora suits a company that wants the border without Tijuana’s rents and commutes, or that sells into Ford’s or Arizona’s supply chains, provided it confirms its power connection first. It suits less well a heavy, low-value product bound for Texas or the Midwest; a labor-intensive plant that competes on wage; a company that needs large volumes of water; or one that can’t absorb the swings of USA trade policy, to which the medical-device and export plants here are directly exposed. Its labor market is less tight than its reputation suggests, with turnover falling and factory hiring slow, but the engineers, technicians, and supervisors a plant needs are still its scarcest workers.

From Book 6, Where to Go in Mexico, chapter 14.

What to check first

  1. Ask CFE in writing for a connection date at the site, and in Sonora and Nogales ask whether the line exists, not only the generation.
  2. Get the building’s water source in writing, and for a heavy user, gauge the town’s mood before the permit.
  3. Price the payroll at Baja California’s 4.25% tax and border minimum wage, and price the commute: map where your workers would live and how long the bus takes.
  4. Get current availability and rents from at least 2 brokers, since the vacancy figures moved fast in 2026.
  5. Get hourly crossing times at Otay Mesa or Nogales from your carrier and broker.
  6. And write down how much of the plan depends on a tariff decision in Washington.

Weighing Sonora for a plant, a warehouse or an office? Work with us.

What it makes

Industry and plants

Ford’s Hermosillo complex and aircraft-engine work anchor the state. México ¿cómo vamos? put output per hour worked at 331 pesos in the first quarter of 2026, against 222 nationally. 5

INEGI reported unemployment at 2.8% in the second quarter of 2026, versus 2.7% nationally, and informality at 43.9%, versus 55.1% nationally. Lokus Data’s IMSS count showed 639,291 formal jobs in July 2026, down 0.3% year over year. 5

From Book 6, Where to Go in Mexico, Part V.

Output by sector, 2024

Share of the state’s output, current prices 16

46%industry
  • 40.5%Services +1.1% real, 2024
  • 45.6%Industry: manufacturing, construction, energy, mining −1.6% real, 2024
  • 6.8%Agriculture, livestock, fishing −7.7% real, 2024
  • 7.1%Taxes on products, net
Where it stands

Among the 32, measure by measure

Each bar is one state, largest on the left, in the colour of its corridor; Sonora is the bright one with the white edge. 1 2 3 7 6

People, 202518th of 323.0 m 1
State of Mexico: 17.6 mMexico City: 9.2 mJalisco: 8.6 mVeracruz: 7.9 mPuebla: 6.8 mGuanajuato: 6.4 mNuevo León: 6.3 mChiapas: 5.8 mMichoacán: 4.9 mOaxaca: 4.2 mBaja California: 4.0 mChihuahua: 3.9 mTamaulipas: 3.6 mCoahuila: 3.4 mGuerrero: 3.4 mHidalgo: 3.2 mSinaloa: 3.1 mSonora: 3.0 mSan Luis Potosí: 2.9 mQuerétaro: 2.6 mTabasco: 2.5 mYucatán: 2.5 mQuintana Roo: 2.1 mMorelos: 2.0 mDurango: 1.9 mZacatecas: 1.7 mAguascalientes: 1.5 mTlaxcala: 1.4 mNayarit: 1.3 mCampeche: 1.0 mBaja California Sur: 1.0 mColima: 0.8 m
Share of Mexico’s output, 202411th of 323.3% 2
Mexico City: 15.0%State of Mexico: 9.1%Nuevo León: 8.1%Jalisco: 7.6%Guanajuato: 4.5%Veracruz: 4.3%Baja California: 3.9%Chihuahua: 3.8%Coahuila: 3.7%Puebla: 3.5%Sonora: 3.3%Tamaulipas: 3.0%Michoacán: 2.8%Querétaro: 2.4%San Luis Potosí: 2.3%Sinaloa: 2.1%Tabasco: 2.1%Oaxaca: 1.9%Hidalgo: 1.8%Yucatán: 1.6%Chiapas: 1.6%Campeche: 1.6%Quintana Roo: 1.5%Durango: 1.4%Aguascalientes: 1.3%Guerrero: 1.3%Morelos: 1.1%Zacatecas: 1.0%Baja California Sur: 0.8%Nayarit: 0.7%Colima: 0.6%Tlaxcala: 0.6%
Exports, 20258th of 32US$28.6 bn 3
Chihuahua: US$109.6 bnCoahuila: US$67.5 bnNuevo León: US$58.7 bnBaja California: US$56.5 bnJalisco: US$52.7 bnTamaulipas: US$36.8 bnGuanajuato: US$33.3 bnSonora: US$28.6 bnSan Luis Potosí: US$24.9 bnState of Mexico: US$21.8 bnQuerétaro: US$18.1 bnPuebla: US$17.1 bnAguascalientes: US$13.3 bnCampeche: US$8.4 bnVeracruz: US$6.9 bnMichoacán: US$6.6 bnTabasco: US$6.4 bnZacatecas: US$4.9 bnMexico City: US$3.8 bnMorelos: US$3.5 bnSinaloa: US$3.3 bnHidalgo: US$3.1 bnDurango: US$2.9 bnYucatán: US$2.6 bnTlaxcala: US$2.0 bnColima: US$1.9 bnOaxaca: US$1.3 bnChiapas: US$1.3 bnGuerrero: US$0.9 bnBaja California Sur: US$0.4 bnNayarit: US$0.4 bnQuintana Roo: US$0.0 bn
Formal private jobs, July 202613th of 32639,291 7
Mexico City: 3,677,103Jalisco: 2,058,578State of Mexico: 2,042,698Nuevo León: 1,975,292Guanajuato: 1,125,879Baja California: 1,085,315Chihuahua: 962,791Coahuila: 860,021Veracruz: 771,810Querétaro: 720,087Tamaulipas: 676,530Puebla: 660,609Sonora: 639,291Sinaloa: 561,368Quintana Roo: 515,762San Luis Potosí: 497,652Michoacán: 487,638Yucatán: 429,157Aguascalientes: 361,906Hidalgo: 296,993Durango: 267,117Chiapas: 262,287Oaxaca: 241,108Baja California Sur: 225,858Morelos: 214,015Tabasco: 205,092Zacatecas: 190,788Nayarit: 182,795Guerrero: 160,478Colima: 158,302Campeche: 129,666Tlaxcala: 116,168
Informal work, Q2 202625th of 3243.9% 6
Oaxaca: 80.1%Guerrero: 77.6%Chiapas: 76.9%Hidalgo: 72.0%Tlaxcala: 72.0%Michoacán: 71.3%Puebla: 70.3%Veracruz: 69.1%Morelos: 67.2%Tabasco: 66.2%Campeche: 61.4%Zacatecas: 61.2%Yucatán: 59.1%Nayarit: 58.9%Durango: 55.5%State of Mexico: 55.3%San Luis Potosí: 54.9%Guanajuato: 54.8%Sinaloa: 49.0%Jalisco: 46.5%Colima: 46.2%Mexico City: 45.3%Quintana Roo: 45.0%Tamaulipas: 44.4%Sonora: 43.9%Aguascalientes: 42.5%Baja California Sur: 39.6%Querétaro: 39.2%Baja California: 36.2%Coahuila: 35.5%Chihuahua: 35.1%Nuevo León: 34.8%
Median age, 202510th of 3232.0 1
Mexico City: 37.4Veracruz: 34.2Morelos: 34.1Colima: 33.0Hidalgo: 33.0Sinaloa: 32.9State of Mexico: 32.7Tamaulipas: 32.5Yucatán: 32.5Sonora: 32.0Campeche: 31.8Oaxaca: 31.8Nayarit: 31.6Nuevo León: 31.6Querétaro: 31.6Jalisco: 31.5San Luis Potosí: 31.5Baja California: 31.4Baja California Sur: 31.4Chihuahua: 31.3Michoacán: 31.1Tabasco: 31.1Tlaxcala: 30.8Quintana Roo: 30.6Zacatecas: 30.5Guanajuato: 30.4Coahuila: 30.3Puebla: 30.0Guerrero: 29.9Aguascalientes: 29.8Durango: 29.7Chiapas: 26.4

Beside its neighbours in the Pacific Border

Share of Mexico’s output, 2024

Sonora3.29%
Baja California3.86%
Baja California Sur0.75%

Exports, 2025

SonoraUS$28.57 bn
Baja CaliforniaUS$56.47 bn
Baja California SurUS$448.3 m

Formal private jobs, July 2026

Sonora639,291
Baja California1,085,315
Baja California Sur225,858

Informal work, Q2 2026

Sonora43.9%
Baja California36.2%
Baja California Sur39.6%
The Texas-Facing NorthThe Pacific BorderThe Bajío and Center-NorthThe CenterThe WestThe Gulf and the IsthmusThe PeninsulaThe Deep South: Guerrero, Oaxaca and Chiapas

Sonora against Mexico

Coloured: the state. Grey: the whole country.

Unemployment, Q2 2026 6
Sonora2.8%
Mexico2.7%
Informal work, Q2 2026 6
Sonora43.9%
Mexico55.1%
Average daily wage, pesos, July 2026 7
Sonora652.00
Mexico673.9
Businesses hit by crime per 10,000, 2023 13
Sonora3,728
Mexico2,722
The national wage covers all IMSS-insured workers; the state figure is Lokus Data’s processing of private formal jobs, so the two are close but not the same measure.
Safety and government

Safety, taxes and incentives

INEGI found 3,728 of every 10,000 businesses victimized in 2023, Mexico’s highest, compared with 2,722 nationally, and 13,700 crimes per 10,000, compared with 6,114. The Mexico Peace Index 2026 ranks it 23rd of 32; the USA State Department’s May 29, 2026 advisory recommends reconsidering travel (Level 3). 5

Payroll tax is 3.0% in 2026, according to BHR, and the state has a single investor window. IMCO’s 2026 index ranks it 12th. 5

Level 3USA travel advisory, May 2026 12
23rd of 32Peace (Mexico Peace Index), 2026 12
12th of 32Competitiveness (IMCO), 2026 10
3.00%State payroll tax, 2026 11
The ground

Cities, ports, airports, crossings, power and water

1

Hermosillo

The capital: 855,563 people (2020) 17

2

Ciudad Obregón

City: 329,404 people (2020) 17

3

Nogales

City: 261,137 people (2020) 17

4

General Ignacio L. Pesqueira International Airport (Hermosillo)

International airport (HMO) · 2,223,260 passengers in 2025 17

5

Ciudad Obregón International Airport

International airport (CEN) · 531,343 passengers in 2025 17

6

General José María Yáñez International Airport (Guaymas)

International airport (GYM) · 20,634 passengers in 2014 17

7

Port of Guaymas

Commercial seaport 17

8

San Luis Río Colorado-San Luis, Arizona

Border crossing: San Luis Río Colorado, facing San Luis, Arizona 17

Nogales-Nogales, Arizona (Mariposa)

Border crossing: Nogales, facing Nogales, Arizona (Mariposa) · commercial trucks 17

Agua Prieta-Douglas, Arizona

Border crossing: Agua Prieta, facing Douglas, Arizona 17

Power and water

CFE’s March 2026 tariff charged 1.5316 pesos per kilowatt-hour at peak in the Noroeste division, but the Puerto Peñasco solar plant lacks transmission. Agriculture takes 80% of the water, CONAGUA’s state office said in December 2025. 5

Logistics and crossings

Nogales, Arizona, saw 408,584 northbound trucks in 2025, according to USA transportation statistics. 5

Development pole

The Hermosillo pole was declared in the Diario Oficial on August 26, 2025. 5

AguascalientesBaja CaliforniaBaja California SurCampecheChiapasChihuahuaCoahuilaColimaDurangoGuanajuatoGuerreroHidalgoJaliscoMexico CityMichoacánMorelosNayaritNuevo LeónOaxacaPueblaQuerétaroQuintana RooSan Luis PotosíSinaloaState of MexicoTabascoTamaulipasTlaxcalaVeracruzYucatánZacatecasSonoraBaja CaliforniaBaja California SurHermosillo1Ciudad Obregón2Nogales3General Ignacio L. Pesqueira International Airport (Hermosillo)4Ciudad Obregón International Airport5General José María Yáñez International Airport (Guaymas)6Port of Guaymas7San Luis Río Colorado-San Luis, Arizona8
CityAirportPortBorder crossingnumbers match the cards
The corridor: The Pacific Border. Click a neighbour to open its page.
Who invests

The recent arrivals

  1. May 2026GE AerospaceGE Aerospace announced in May 2026 a 725 million peso upgrade of its Hermosillo plant, El Imparcial reported. 8
  2. Dec 2020FordSonora is a smaller industrial state built around Ford’s assembly complex in Hermosillo, which the shelter operator Tetakawi described in December 2020 as large, and around aircraft-engine work; Tetakawi called Sonora the center of Mexico’s aircraft-engine cluster, with the most people employed in that industry. 8
Foreign direct investmentUS$203.6 min 2025 15
What it costs

Lokus Data’s average daily contribution wage was 652.00 pesos in July 2026, the 13th-highest; the national average for all IMSS-insured workers was 673.9. 5

Book 6’s cost model prices only Monterrey, Querétaro and Mérida in full.

Rent per square metre, freight to your customers and the fully loaded cost of your own workforce are figures we prepare for each client, not numbers to publish: work with us.

Sources, each with its date

  1. INEGI, Encuesta Intercensal 2025 (people in private dwellings; median age from the tabulates), 22 Sep 2026 · link
  2. INEGI, PIB por Entidad Federativa 2024, current prices; share our arithmetic over the national 33,506,847 million pesos, 5 Dec 2025 · link
  3. INEGI, Exportaciones Trimestrales por Entidad Federativa, the four quarters of 2025 summed (our arithmetic), preliminary, 31 Mar 2026 · link
  4. Wikipedia, List of states of Mexico, citing INEGI (continental area, 2016), 22 Oct 2026 · link
  5. Book 6, Where to Go in Mexico, Part V, with the sources listed there, Nov 2026 · link
  6. INEGI, ENOE second quarter 2026, bulletin 503/26, as compiled in Book 6, Part V, 25 Aug 2026 · link
  7. IMSS open data as processed by Lokus Data (private formal jobs and average daily contribution wage; the national wage of 673.9 pesos covers all IMSS-insured workers), as compiled in Book 6, Jul 2026 · link
  8. Book 6, Where to Go in Mexico, chapter 14, The Pacific Border, with the sources listed there, Nov 2026 · link
  9. INEGI, quarterly state exports, bulletin 609/26, as compiled in Book 6, 30 Sep 2026 · link
  10. IMCO, Índice de Competitividad Estatal 2026, 21 Sep 2026 · link
  11. BHR, bulletin on state payroll-tax rates for 2026, as compiled in Book 6, Jan 2026 · link
  12. Institute for Economics and Peace, Mexico Peace Index 2026; USA Department of State travel advisory of 29 May 2026, 29 May 2026 · link
  13. INEGI, ENVE 2024 (businesses victimized in 2023, per 10,000), 10 Dec 2024 · link
  14. INEGI, ITAEE first quarter 2026 (change on a year), from Book 6, Figure VII.18, Nov 2026 · link
  15. Secretaría de Economía, foreign direct investment by state of destination, as reproduced by the Chamber of Deputies, Gaceta Parlamentaria, 14 Apr 2026 · link
  16. INEGI, PIB por Entidad Federativa 2024, the state's press release (shares at current prices, growth at constant prices; taxes on products are 100 less the three activities, our arithmetic), 5 Dec 2025 · link
  17. Wikipedia, the city, airport, port and crossing pages (EN and ES), read 3 November 2026, 3 Nov 2026 · link
  18. Wikipedia and the pages listed: Sonora (English Wikipedia) (en); Sonora (Wikipedia en español) (es); Norman Borlaug (English Wikipedia) (en), 3 Nov 2026 · link
  19. Book 6, Where to Go in Mexico, chapter 12, The Landed Cost and Time to Production, State by State, Nov 2026 · link

Pictures

  • Parroquia de San Fernando a lo lejos en Guaymas: Francisco Javier Peña Valenzuela, CC BY-SA 4.0, Wikimedia Commons
  • Hermosillo Collage: Microstar, CC BY-SA 4.0, Wikimedia Commons

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